General & Pharma is an Italian company focused on the production and development of food and supplements for dogs and cats.
General & Pharma, founded in 2018 from an inspiration of the founders who are passionate animal lovers, is the result of a dream that took shape to create an all-Italian brand dedicated to offering natural and highly effective solutions for the wellbeing of four-legged friends.
The focus on product quality and efficacy is at the heart of General & Pharma’s philosophy, which is constantly striving to develop ever better formulas to ensure maximum benefit for customers and their furry friends.
The three cornerstones:
1
animal welfare
2
reliability and ease of use
3
Environmental sustainability
The recipes we offer:
Chef soup: quality, practicality and pleasure
Chef Soup is founded on a clear vision: to offer pet owners a food that meets the highest expectations in terms of quality, convenience and enjoyment for their furry friends.
Chef Soup is not just a product, but an innovative answer to the needs of those who seek the best for their pets.
General & Pharma has created a solution that goes beyond the traditional concept of animal nutrition, providing a complete meal that combines quality, convenience and attention to palatability.
Ever-expanding brand
Every year we cross increasingly broader borders with the aim of reaching all of Europe and beyond. Our growth is exponential and increasing year after year.
